Spot for Jokes

Sticker campaign
Scuola Politecnica di Design, Milano

Course: Design Interventions
Silvia Sfligiotti
Team: Lea-Maija Laitinen and Pierina Basilio

As we know, laugh is the best medicine. Children laugh about 400 times per day but adults only 15 times. We want to make a change and make people laugh with our sticker campaign, Spot for Jokes. Jokestickers are created in a small size and will be applied in random spots around the city.

I designed the visual style of campaign, with powerful colors and simple shapes to make our stickers visible in messy view of urban enviroment. We placed our stickers all around Milan to make someone’s day a little bit better.

If you see some of our stickers somewhere in Milan, take a picture and share it in Instagram with hastag #spotforjoke